Services to support your goals

Founders & Leaders

Whether you’re exploring your very first studio or evolving a business you’ve been running for decades, we help you make confident decisions that set you up for long-term success.

  • Identify what truly sets your brand apart and why it matters to your customer

  • Understand your market, audience, and competitive landscape

  • Pressure-test new ideas, locations, or changes before major investments are made

  • Translate vision into a space and experience that works in real, day-to-day operations

  • Design and deliver studios, renovations, or expansions from concept through construction

  • Build systems and experiences that support launch, growth, and scale for both teams and communities

Developers

We bring a focused fitness & wellness perspective to residential, mixed-use, and hospitality projects so amenities add real value, not just square footage.

  • Strengthen pre-sales and leasing through compelling amenity concepts

  • Define the fitness and wellness experience from concept through operation

  • Ensure spaces are viable, differentiated, and aligned with real user behavior

  • Coordinate with architects, designers, and consultants to reduce risk

  • Translate vision into amenity spaces that operate successfully long term

Creative Studios

When fitness or wellness is part of the brief, having the right expertise at the table makes a meaningful difference.

We support brand strategists, interior designers, and architects by helping them:

  • Add senior-level fitness and wellness insight to their project team

  • Shape experience strategy, customer journeys, and spatial concepts

  • Support programming, test-fits, and early planning decisions

  • Pressure-test ideas through an operational lens

  • Provide design direction, critique, specifications, or full interior design services as needed


Introductory Packages


Brand & Experience Audit

A structured assessment of how your brand, space, and operations are performing today, and where to focus for the biggest impact. Includes:

• Review of brand promise vs lived experience

• Customer journey + spatial flow assessment

• Spatial and operational friction points

• Identification of gaps, misalignments, and missed opportunities

• Prioritized recommendations

Deliverables:

• One 60-minute discovery call

• One 90-minute facility visit

• Written audit summary

• One 60-minute review session


Site Review & Feasibility

Expert evaluation of whether a potential site and concept make sense, before commitments are made.

Includes:

• Review of proposed site

• Program + spatial viability assessment to confirm what fits and what doesn’t

• Engineering review recommendations

• High-level concept alignment to confirm who this is for + what it competes with

• Operational red flags and trade-offs

• Clear go/no-go guidance and recommendations

Deliverables:

• One 90-minute working session

• High-level test fit plan

• Written feasibility summary and recommendations


Launch Framework

Hands-on support to build a clear, realistic plan for opening — aligning design, operations and experience before doors open. Includes:

• Launch scope and priorities

• Criticial-path workback plan

• Team and ownership clarity

• Presale and pricing alignment

• Experience considerations that impact opening day

• Risks that could delay or dilute the launch

Deliverables:

• Two 90-minute working sessions

• Actionable launch framework and checklist

• Launch risk and gap assessment


Get In Touch

If you're interested in working with us, complete the form with a few details about your project. We'll review your message and get back to you within 48 hours.